The zombie stat that won’t die: why “a bad intranet costs $16 million” is the wrong argument
The idea that a bad intranet costs millions is catchy – but flawed. Here’s why “zombie stats” weaken your business case, and what to use instead.
Internal communications platforms: A 5-layer model that works
Most internal communications models miss one critical layer: planning. This post introduces a practical 5-layer framework to help teams align tools, content and strategy across the digital workplace.
Five ways to do internal comms discovery when you have no time or budget
If you’re short on time or budget, here are five practical ways to do internal communications discovery using lightweight, real-world techniques that fit into your working week.
Intranet audit vs discovery: why internal comms teams keep building the wrong thing
Most intranet projects start with an audit. But audits show what exists – not what works. Discovery reveals what employees actually need, and why so many internal communications platforms fail.
Standardisation isn't the enemy of usability. Unchecked flexibility is.
The conventional wisdom says flexibility is good and rigidity is bad. In digital workplace design, that framing is too simple. The real enemy of usability isn't standardisation. It's the absence of it.