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DIGITAL COMMUNICATIONS AT WORK
About the book
Meet the authors
Buy the book
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DIGITAL COMMUNICATIONS AT WORK
About the book
Meet the authors
Buy the book
Blog
Contact
About the book
Meet the authors
Buy the book
Blog
Contact
The zombie stat that won’t die: why “a bad intranet costs $16 million” is the wrong argument
Strategy & Planning Sharon O'Dea 5/3/26 Strategy & Planning Sharon O'Dea 5/3/26

The zombie stat that won’t die: why “a bad intranet costs $16 million” is the wrong argument

The idea that a bad intranet costs millions is catchy – but flawed. Here’s why “zombie stats” weaken your business case, and what to use instead.

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Standardisation isn't the enemy of usability. Unchecked flexibility is.
Strategy & Planning Jonathan Phillips 3/3/26 Strategy & Planning Jonathan Phillips 3/3/26

Standardisation isn't the enemy of usability. Unchecked flexibility is.

The conventional wisdom says flexibility is good and rigidity is bad. In digital workplace design, that framing is too simple. The real enemy of usability isn't standardisation. It's the absence of it.

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DIGITAL COMMUNICATIONS AT WORK

Digital Communications at Work is the practical guide to designing communication channels for employee engagement and experience. Published by Kogan Page in July 2026, it gives internal communications managers, HR business partners and workplace leaders the frameworks, tools and real-world examples they need to cut through the noise, connect their people, and demonstrate measurable impact.

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